Saturday, March 04, 2017

Amazon Launches Prime in India. Can Flipkart Stay ‘First’?

O
n the 27th of June, 2016, Amazon launched the first of its first AWS (Amazon Web Services) data centers in India, in Mumbai.

Amazon India announcing the launch of Prime (July 26, 2016) 
Less than a month later, on the 26th of July, 2016, Amazon launched Amazon Prime in India. After a free, trial period of 60 days, customers would be able to sign up for what it calls a “special, introductory price” of ₹499 a year. Prime Video was not included in Prime at the time of launch.